---
title: "Keeping clients coming back"
description: "The simple habits that turn one visit into a regular."
url: "https://bookatu.com/en-nz/help/keeping-clients-coming-back"
language: "en"
section: "Help"
category: "Marketing"
published: "2026-02-15"
updated: "2026-04-08"
---

# Keeping clients coming back

The simple habits that turn one visit into a regular.

## What it is

A round-up of the tools that bring clients back: reminders so they do not forget, win-backs for clients who have gone quiet, loyalty rewards for regulars, gift cards and packages that pre-pay future visits, and reviews that build trust. Used together they keep your chair full.

## Why it helps

Keeping a client is far cheaper than finding a new one. A few gentle nudges and small rewards turn first-timers into the regulars your business is built on.

## How to use it

1. Turn on automatic reminders and win-backs so quiet clients get a friendly nudge (see Retention and win-backs).
2. Switch on loyalty points to reward repeat visits (see Wallet credit and loyalty).
3. Sell packages and gift cards so clients pre-pay and come back to use the credit.
4. Collect reviews after visits to build the trust that brings new clients in (see Reviews and the Google flywheel).